The Arena Group Names Chris Pirrone as Senior Vice President/General Manager of Sports

Previous United states Right now Sporting activities Media Team GM to Guide Athletics Illustrated Media Group

NEW YORK, June 09, 2022–(Company WIRE)–The Arena Team (NYSE American: AREN) (the “Business” or “The Arena Group”) introduced currently the appointment of Chris Pirrone as Senior Vice President and Standard Supervisor of Sporting activities. Pirrone provides in excess of two many years of electronic media encounter to the newly-produced purpose at the Organization.

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As GM of Sporting activities, Pirrone will oversee the advancement of The Arena Group’s Sports activities Illustrated Media Team, anchored by Sports activities Illustrated. (Picture: Enterprise Wire)

As Typical Manager of Sports, Pirrone will oversee the advancement of The Arena Group’s portfolio of sports sites, recognised as Sports Illustrated Media Group, anchored by Sports activities Illustrated. Sports Illustrated Media Group has develop into the fifth-major athletics media home per April 2022 Comscore rankings, with visitors extra than doubling in excess of the prior calendar year. The Arena Group sporting activities vertical, spanning sports manufacturers like FanNation, Morning Examine, and Athlon Sports activities, delivered 253% much more website page sights and 265% a lot more social site sights in Q1 2022 vs. 2021, according to Google Analytics.

At United states Right now Sporting activities Media Team, Pirrone launched in excess of 75 sports vertical web sites and led a considerable expansion of the publisher’s electronic marketing organization across digital, social and mobile as Standard Manager. He also grew audiences from 10M to 60M every month Comscore exclusive viewers and enhanced revenue to above $100M annually.

“Chris Pirrone is a welcome addition with a phenomenal monitor file at United states Currently Athletics Media like sixfold audience growth, frequent earnings improvements, and the development of dozens of prosperous sports homes this sort of as For The Win and Golfweek,” claimed Rob Barrett, President of Media for The Arena Group. “We are thrilled to have Chris guide the upcoming wave of innovation at Sports activities Illustrated and The Arena Group’s sports vertical.”

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Pirrone will get started in June and report to Barrett. He previously held positions as Normal Manager of ad community Traffic Market and Normal Counsel at Website traffic Market and ValueClick Inc. Pirrone has a bachelor’s degree in economics from St. Lawrence University and a Juris Doctor diploma from the University of Akron School of Legislation.

About The Arena Team

The Arena Team creates sturdy electronic destinations that delight consumers with potent journalism and information about the things they adore – their favored sporting activities teams, advice on investing, the inside of scoop on private finance, and the most up-to-date on way of life essentials. With strong technology, editorial abilities, facts administration, and advertising and marketing savvy, the transformative corporation enables makes like Sporting activities Illustrated, TheStreet and Parade to produce extremely pertinent articles and activities that individuals appreciate. To find out extra, take a look at www.thearenagroup.internet.

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Contacts

Media:
Rachael Fink
Manager, Public Relations
The Arena Group
[email protected]

Andrew Rhodes
DKC
[email protected]