There has been such a surge in SEO consultants because many people are intimidated by the thought of having to use search engine optimization for their online business websites. Because there is no exact formula for SEO, there are many so-called “SEO experts” who can unfortunately only provide limited results but will charge thousands of dollars for their services. But if you know what you should be looking for, it is relatively easy to find a result driven New Orleans SEO consultant.
If any of these statements come up in the interview, it might be a good idea to find someone more qualified.
As there is no exact formula to follow when searching engine optimization, it is impossible to guarantee results. Suppose they promise that your online business website will be on the first page of Google. In that case, there is a strong possibility that they either have a fundamental misunderstanding of SEO or are talking about AdWords’ use, which can finish up costing you a small fortune.
Google has a whole fleet of people tweaking the algorithm constantly; in fact, it has been estimated that the algorithm can be modified anything up to 400 times in a year. Even though these modifications are usually only slight, it can still affect your website.
If your SEO consultant starts by advising the purchase of back-links (which can also end up being very expensive), then it is time to move on. Let’s face it, anyone can buy backlinks, and you don’t need a so-called search engine expert to do this for you. You could probably learn how to do it in no time at all, so why would you need to pay an SEO consultant to do it for you.
It is essential to have a well-rounded SEO strategy for your online business website. If the consultant you have hired cannot produce one, you need to find one who can. There are numerous options available on the internet.
Suppose an SEO consultant tries to talk over you continually. In that case, there are one or two reasons for this (and possibly both). Firstly they may think that they are better and more knowledgeable than you are and that you will not understand anything they tell you, so they don’t need to bother.
The critical point to remember here is that you are the person who is employing them. You are the one who is doing them a favor, and apart from the fact that it is very unprofessional, it should be a sure sign that employing their services is a bad idea.
Secondly, likely, they don’t understand search engine optimization well enough to explain it in simple everyday terms.
There are some other obvious warning signs, such as the use of black hat SEO methods and social network sites’ spamming. Still, these three points we discussed above should be quite enough of a tip-off to get a more qualified SEO consultant if you want your online business website to be successful.